Marketing

Content Editor Responsibilities Include:
  • Writing blog posts and marketing copy to promote our products and services
  • Proofreading, re-structuring and editing articles by content writers
  • Updating our website and social media pages with new content
Job Brief

We are looking for a Content Editor to research, write, proofread and publish online content. Content Editor Responsibilities include producing the monthly newsletter, fact-checking writers’ articles and optimizing written pieces to increase user engagement. If you have excellent writing and editing skills in English and experience managing editorial calendars, we’d like to meet you. Please share samples of your work by including either a portfolio or links to your published articles along with your application. Ultimately, you will produce engaging quality content that speaks to our audience and boosts engagement with our brand.

Responsibilities
  • Write blog posts and marketing copy to promote our products and services
  • Proofread, re-structure and edit articles by content writers
  • Update our website and social media pages with new content
  • Craft and send our monthly newsletter
  • Interview industry professionals and use online sources to research topics
  • Improve illustration in collaboration with marketing and design teams
  • Optimize published pieces using SEO guidelines
  • Manage the editorial calendar and ensure timely publication
  • Generate new ideas around industry-related topics
  • Monitor web traffic and user engagement (e.g. bounce rates)
Requirements
  • Proven work experience as a Content Editor, Web Editor or similar role
  • Portfolio of published work
  • Excellent writing and editing skills in English
  • Attention to detail
  • Hands-on experience with Content Management Systems (e.g. WordPress)
  • Familiarity with SEO and keyword research
  • Team spirit
  • BSc in Marketing, Journalism, Communications or related field
Media Planner Responsibilities Include:
  • Identifying and understanding target audiences
  • Determining the most effective media mix to display ads
  • Coordinating, monitoring and evaluating media campaigns and strategies
Job Brief

We are looking for a Media Planner to shape and execute effective advertising campaigns. Your job will be to identify and reach target audiences, as well as evaluate campaign success. To succeed in this role, you should be a skilled communicator and decision-maker who can collaborate well with various teams.

Knowledge of market research and a willingness to follow media trends are essential. Your goal will be to optimize media marketing campaigns to increase brand awareness and help achieve business goals.

Responsibilities
  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
  • Evaluate the success of media strategies and campaigns
Requirements
  • Proven experience as a Media Planner; experience in digital media is preferred
  • Broad knowledge of media channels
  • Familiarity with campaign evaluation metrics and media buying
  • Working knowledge of analytics tools (e.g. GfK MRI, MOAT, Nielsen IMS)
  • Excellent communication and teamwork skills
  • An analytical mind with an aptitude for statistics and math
  • Strong decision-making skills
  • BSc/BA in Marketing, Business Administration or similar field